With more opportunities to leave and read reviews than ever before, it isn’t surprising to hear that online feedback can sway consumers’ purchasing decisions. In … The post Why Every Business Needs an Online Review Management Strategy appeared first on Vivial.
The Ultimate Guide to Google Analytics in 2020
Are you confused — even intimidated — by Google Analytics? Good news: you’re not alone. GA is notoriously complicated. In fact, when I first started to delve into GA’s waters, I wondered if I’d ever truly get it. There were so many concepts to learn and reports to run. How did people ever conquer this…
The Ultimate Guide to Facebook Insights for Advertisers
Customers, founders, marketers, your neighbor down the street—everyone is on Facebook these days. With billions of monthly active users, marketers still look at the social media giant as an effective channel for customer acquisition. By running paid ads on the channel, you can reach your target audience for a relatively low cost per click. Your…