Get Found On Google & Convert Visitors Into Leads & Revenue Plumbers run very different businesses from traditional companies. The bakery down the street may use their website to advertise their menu and specialty pastries while you need to generate leads from your plumbing company’s website. Unlike the bakery, your measure of success is calls…
The Best Free Business Budget Templates
Whether you’re a solopreneur or running a massive corporation, you need a business budget to understand where your money is coming from and going. A business budget template can help keep the numbers organized, making it easy for you to track revenue, plan for expenses, and save for future growth. You don’t have to be…
10 Practices for Wix SEO
If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support. On the downside, Wix SEO limitations often come in for criticism, but that…
What is search intent and why is it important for SEO?
SEO is a way to get more traffic to your website. By ranking high on Google, you attract more people to your site which leads to more sales and returning visitors. To get people to your site, you need to optimize your content for the right words. However, to increase your chances of ranking, convincing…
How to Brand Your Business: 7 Steps From a Brand Owner
As a savvy entrepreneur or marketer, you are probably wondering: what can I do to differentiate my brand from an endlessly long list of cutthroat competitors? The short answer is branding. Whether you’re actively managing your brand identity or not, it exists. And the chances of coming out as the ideal choice to your potential…
5 Email Unsubscribe Button Ideas That Could Save Subscribers
Do you ever wish you could unsubscribe from a conversation? As an introvert, I do, quite often. Though unsubscribing from a conversation with another person isn’t always possible (and could potentially be seen as rude), unsubscribing from emails is perfectly acceptable behavior. As a consumer, the unsubscribe button can feel like a gift from the…
A Brief Guide to Blazor for HTTP and C# Applications
Behind every great website or application is a lot of coding. When that code is heavy or overly complex, it can slow down website speed and increase bounce rates. This is why a lot of marketers are excited about a new user interface from .NET called Blazor. The name is a combination of “browser” and…
NEW Advertising Benchmarks for Home Services in 2021
Even with the millions of households in the US, the market for home service businesses is a saturated one—making paid advertising an essential marketing strategy for plumbers, roofers, landscapers, and more who want to compete. But to get a true measure of success, it’s important to know how your ads are performing with respect to…