Blog post checklist: how to optimize for search engines So you’ve decided to write a blog post. That’s great! Now let’s make sure your efforts pay off and it turns into an awesome post that also ranks. What do you need to write that post? What steps do you need to take? You can use…
How To Improve Online Visibility For Your Brand
Essential Elements for Improved Online Visibility In the digital age, every business needs a website. Having an online presence is more important than ever, and both big-name brands and small, local businesses can see a dramatic increase in profits if they are easier to find online. Increasing online visibility is a challenge for many. There…
Product Attributes: What Marketers Need to Know
I’m a huge homebody who prefers the ease of shopping online from home. However, the problem with buying items online is that I can’t try on, measure, or get a good feel for the product until it arrives at my door. So, before deciding to purchase, I always check the item’s product attributes to ensure…
Yoast SEO 20.1: Mastodon and inclusive language improvements
After successfully introducing a new settings interface in Yoast SEO 20.0, we have more exciting news! We have built an integration with Mastodon, the decentralized and open-source social network. Yoast SEO Premium users can now verify the link in their Mastodon profile with this integration. We’re also adding your profile to the structured data we…
Why Can’t I Boost My Reels? 10 Troubleshooting Tips
Having trouble boosting your Instagram Reels? You’ve come to the right place. Boosting Instagram Reels is supposed to be super easy, whether you’re doing it on the Instagram app or via a social media management dashboard. But the truth is, there are plenty of problems that can come up along the way. If you’ve ever…
Acupuncture: A Safe and Effective Way to Treat Sciatic Pain
Will Acupuncture Help Sciatica Pain? The pain associated with sciatica can be excruciating, interfering with many aspects of daily life. Sciatica is a frequent ailment that affects the sciatic nerve, the longest and largest nerve in the body that runs from the buttocks to the legs. Despite the fact that several therapies are accessible, some…
10-Second Local SEO Win: Request Indexing of That New Page in Google Search Console
It took blood or treasure or both for you to get those new pages written and up on your site. Even before that, you may have struggled in the local search results, struggled to figure out what may help you gain traction, and struggled to set aside the time to get it done. After all…
What Could AI for Local Search Look Like?
We don’t have to wonder too much as Neeva already provides AI-driven results for some local queries. For example, here’s what you get for “pest control”: When you expand the AI box, you also get a list of sources that were used to generate the text in the box and get something like an “AI…
How the Nike and Tiffany & Co. Collaboration Was Overshadowed by AI
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. On January 29, the official Instagram accounts for Nike and Tiffany & Co. teased a collaboration between the two legendary brands depicting a Nike shoe box in the classic Tiffany Blue® hue….
What Video Marketers Should Know in 2023, According to Wyzowl Research
It’s well established that video has been one of the breakout trends in the marketing world for the past decade. But what’s happening in video marketing right now? And how does its growth and success stand up to the twists and turns of a global pandemic? At Wyzowl, we’ve released an annual State of Video…