Category: Google My Business

Quick summary of June updates:Filter Planner by approver to clear content bottlenecks fasterCompare post performance across all your networks with the new Cross Network Posts widgetTrack Pinterest performance for up to 90 days after publicationMeet Social OS, Hootsuite’s new AI...

Key takeawaysStart with strategy. Social media best practices in 2026 begin with clear goals, audience research, and choosing the right platforms before you create any content.AI is central, but human oversight wins. The best-performing teams pair AI speed with human...

Here’s the question most teams are actually trying to answer: do you need a standalone tool to monitor how your brand shows up in AI search, or do you need something that connects that monitoring to the content and CRM...

Key takeawaysSocial media governance is the system of policies, roles, workflows, and tools that control how your organization uses social media, and it is essential for managing risk at scale.A strong social media governance plan covers brand guidelines, security protocols,...

AI search is no longer a niche experiment. According to HubSpot’s own research, 42% of buyers now use AI search as part of their evaluation process — and it’s the top predictor of purchase intent. Brands that show up in...

Key takeawaysBanks are shifting marketing budgets to digital. Nearly 62% of bank marketing spend now goes to online channels.Social media is a primary source of financial advice for younger generations. Many customers use social media to learn, research, and make...

There are an abundance of SEO tools for small businesses. But, with limited resources and budget, small businesses can face an added challenge: finding the right tech stack that does everything they need to maintain a competitive edge in search,...

Scrunch and Ahrefs Brand Radar both track brand visibility in AI answers, but they solve different problems. Scrunch is purpose-built for AEO: it monitors AI citations, audits AI crawlability, and actively optimizes how AI bots experience your site. Ahrefs Brand...