Twitter Communities: How Marketers Can Leverage It in Their Strategy

Twitter Communities: How Marketers Can Leverage It in Their Strategy

According to a 2019 Sprout Social Index survey, 40% of marketers believe private community groups are becoming more important. And 23% of consumers agree with them. LinkedIn and Facebook have long implemented private groups within their platforms while Instagram and Twitter haven’t yet offered that feature. That was until Sept. 2021 when Twitter announced that…

Where to Find Millennial Moms: 5 Social Media Insights

Where to Find Millennial Moms: 5 Social Media Insights

When Myspace launched in 2003, Millennial Moms were solidly in their teenage years and looking to expand their social networks digitally. As social media platform options exploded through the early aughts and into the 2010s, so did the time Millennial Moms spent checking their notifications. In fact, a recent study found that Millennial Moms spend…

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