Out of the box, WordPress is a great system for blogging and managing websites. But to truly unlock its power, you need to add plugins to tailor it to your precise needs. Adding some of our top plugin recommendations can make really turbo-charge your site! People frequently ask us for recommendations on which WordPress plugins…
![How Micromarketing Can Take Your Strategy to the Next Level [+ Examples]](https://no-cache.hubspot.com/cta/default/53/aacfe6c7-71e6-4f49-979f-76099062afa0.png)
How Micromarketing Can Take Your Strategy to the Next Level [+ Examples]
Good news: on the internet, your business can connect with hundreds of millions of potential customers. Bad news: your competitors have the same access, and they’re already throwing money at the problem. Also not so good: your mighty, scrappy team has to figure out how to connect with, well, hundreds of millions of potential customers….
Local SEO Tips for Electric Vehicle Charging Stations
Posted by MiriamEllis Some business models exist in the ditches of Google’s information highways, belonging in local search results, but not well addressed by the official guidelines. Electric vehicle (EV) charging stations exemplify this: They’re all over local packs, finders, and maps, but their models is a bit unusual, and Google has yet to update…
Which Call Tracking Metrics Are Important?
We live in a world inundated with advanced data. We’re tracking clicks, views, impressions, form completions, chatbot responses…the list goes on. One unique and often neglected area is call tracking metrics. By implementing a standard call tracking protocol, you’ll be able to learn more about your audience and maximize the profitability of every call. Call…
Best WordPress Booking Plugins
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Does your business book appointments online? Are you looking for the best WordPress booking plugins to help you streamline your workflow and increase customer satisfaction? An effective booking plugin can be an essential part…
How HubSpot’s Blog Team Comes Up With High-Performing Post Ideas
When I used to work at a marketing agency, I would read expert industry blogs, such as HubSpot, Marketing Brew, and Backlinko (to name a few). One of my main questions every day was, “How do these brands do it? How do they constantly come up with brilliant blog ideas?” Now, obviously, I work at…
3 Business Problems Solved With Content Marketing
When a client comes to us with a marketing request, our first priority is to identify: Why? Maybe sales are down. Why? They’d like rebrand. Why? They want a new website. Why? We’re like a relentless toddler learning about a seemingly inane object for the first time — but a really professional toddler with a…
When Should You Use HTTPs vs HTTP?
If you run a business website, you’ve probably heard you must make the switch from HTTP to HTTPS. But is there more of a difference than the extra “s?” As a business owner, you know even the slightest difference in a product, marketing strategy, or anything else related to your business can make a big…