The human attention span is short. This means that your website’s content has to inspire, delight, and engage your target audience in mere seconds. Maybe your content is performing well on social media. It’s resonating with audiences and earning engagement. But it’s possible that when you look at website metrics, there’s a different story being…
12 Best Landing Page Examples
Would you rather have a beautiful website or a website your customers love? From a business perspective, you shouldn’t go for either. Your answer must be 100% I want a high-converting website. Because if people buy, then they both like it and you can safely and predictably scale your business. Many people get in the…
8 Powerful Ways to Monetize a Blog That Generates Under 1,000 Visitors Per Day
Can you really make money from blogging? If your blog gets over 10,000 monthly unique visitors, then yes – you can monetize your blog and create a nice revenue stream with it. The real challenge is making money from a blog that generates fewer than 1,000 visitors per day. Just as in life, there are…
Internal Site Search is Killing Your Conversion Rate (Here’s How to Fix It)
An internal site search is a must-have. However, it’s often viewed as an afterthought rather than a true conversion optimization tool – and that could be killing your conversion rate. So what should you know about improving your site search? Here are a few tips on making the most of site searches. What is Internal…
How to Build a Conversion Funnel That Will Triple Your Profits
A conversion funnel is a visual representation of the stages in a buyer’s journey, from the moment they land on your page until they complete a purchase. How do you create a conversion funnel, though, and how do you get the most from this tool? Let’s take a look. Should I Use the AIDA Model…
How to Score a Perfect 100% on Google PageSpeed Insights
When it comes to building a conversion rate and search engine optimized website, speed is crucial. If you don’t have a fast website, people will bounce faster than you can say “conversions.” However, speeding up your website is no easy task. Your problem could be anything from code that’s written poorly to images or large…
Marketing Funnel: What They Are, Why They Matter, and How to Create One
If you’ve spent any time learning about marketing analytics, you’ve probably come across the term “funnels.” What exactly are marketing funnels and why do they matter? Marketing funnels are a useful tool to help you visualize the path customers take from first finding out about your brand to converting. Understanding them provides useful insight into…
The Complete Guide to Client Onboarding and Retention
You’ve signed a new client—congratulations. Now it’s time to start the client onboarding process and welcome the new client into the fold. This is the point where many companies drop the ball. After all, you already made the sale. Now you can relax and get to work. Right? Not so fast. Client onboarding is the…