If you run a digital marketing agency, you may have found yourself looking at your bank account, wondering how it’s possible that you can be busier than you’ve ever been, and still not have much cash to show for it....
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21 Essential Tips & Tools for Running International Google Ads
Is it color or colour? What is the equivalent of a $20-a-day budget in rands? Is Germany six hours ahead of the United States or five? I have been consulting and helping businesses with their paid search marketing in the...
3 Digital PR Tenets for Excellent Outreach
Posted by amandamilliganContent creation and promotion is our bread and butter at Fractl, but most of the questions we get are tied to the promotions side of the process. People ask us: How are you able to secure media coverage...
Overcoming Blockers: How to Build Your Red Tape Toolkit — Best of Whiteboard Friday
Posted by HeatherPhysioc Have you ever made SEO recommendations that just don’t go anywhere? Maybe you run into a lack of budget, or you can’t get buy-in from your boss or colleagues. Maybe your work just keeps getting de-prioritized in...
Get More Bottom-Funnel Conversions With These 6 Expert Strategies
For businesses operating mostly within the digital realm, the concept of a marketing funnel has been justifiably obsessed over for quite some time. The proper way to take the passive interest of an individual and amplify that over time through...
10 Bootstrap Ways to Grab More of Your Service Area in Local Search
You’re probably frustrated by the puny patch of land in which you rank for anything. How can you grab at least a little more of your service area? It takes work, but you can rank in (and get more business...
Page Authority 2.0: An Update on Testing and Timing
Posted by rjonesx. One of the most difficult decisions to make in any field is to consciously choose to miss a deadline. Over the last several months, a team of some of the brightest engineers, data scientists, project managers, editors,...
10 Reasons Video Hosting Platforms Are Crucial for Driving Revenue
Video killed the radio star, and now it’s on to its newest target: traditional internet content. In fact, by the end of 2020, more than <span>80% </span>of all consumer web traffic will be video. Fittingly, B2B companies have begun ramping...
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