Posted by SabrinaBombergerIf you’re working in e-commerce through the COVID-19 crisis, you’ve likely noticed some wild shifts in the way your products are viewed and consumed by the public. After all, the needs of the entire world have changed in...
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How To Focus Your SEO Strategy: A Quick Guide for Businesses New to Online Optimization
Posted by AnnaleisMontgomery With businesses making the move to serve their customers primarily online and the footfall of customers in physical stores dropping dramatically, the value of SEO has been rediscovered. Businesses are now paying closer attention to their online...
Shared Hosting or WordPress Hosting? – Including WordPress.Com Hosting and the Key Differences
Our Title “Shared Hosting or WordPress Hosting” is one we have chosen because it keeps being asked. It is capable of being interpreted in two ways. Either you are considering starting your blog on the WordPress.com service, and wish to...
How to Prioritize Your Link Building Efforts & Opportunities — Best of Whiteboard Friday
Posted by randfish We all know how effective link building efforts can be, but it can be an intimidating, frustrating process — and sometimes even a chore. In this popular Whiteboard Friday originally published in 2017, Rand Fishkin builds out...
How to Choose Google My Business Categories (With Cool Tools!)
Posted by MiriamEllis Image credit: Danny Sternfeld In creating a Google My Business listing for your local business, making a data-based decision is one of the most important steps you’ll be taking. Just how influential are the categories you select?...
Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)
Posted by izzismith Google Search Console is by far the most used device in the SEO’s toolkit. Not only does it provide us with the closest understanding we can have of Googlebot’s behavior and perception of our domain properties (in...
How to Create 10x Content — Best of Whiteboard Friday
Posted by randfish Have you ever tried to create 10x content? It’s not easy, is it? Knowing how and where to start can often be the biggest obstacle you’ll face. In this oldie-but-goodie episode of Whiteboard Friday, Rand Fishkin talks about...
Google Reduces Visibility in Search Terms Report: What You Need to Know
On September 1, Google announced that the search terms report within Google Ads will now be showing only search terms that reach a volume threshold. This reduced visibility into ad campaigns has caused immediate is of concern among advertisers and agencies,...
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