Why Choose a Non-Toxic Mattress? If you want to make a substantial investment in your health, choose a non-toxic mattress. Why would you sleep on heavy metals or dangerous chemicals? It’s not enough to know what materials the mattress is constructed of. You also need to know if the organic bedding you purchase is right…
The What, Why, and How of Canonical Tags & URLs
“That’s canon!” You might’ve heard this phrase used to describe a creative piece that stays true to an original piece of work or fictional universe. If you’re familiar with canon, you are well on your way to understanding canonicalization and how it impacts web pages. Here, let’s explore what canonicalization is, why it matters for…
Come One, Come All! The MozCon Virtual 2021 Day One Recap
We were super excited to bring MozCon back for another action-packed conference. For those of you who may have missed it, or those of you who had a hard time keeping up with this three ring circus, we’ve got a quick recap!
Link Building Strategies and Resources for Busy Marketers
In the past, link building focused on quantity, not quality. Today? Link building is a different ball game. If you’re building a link building strategy, it’s important to know that it won’t be instant. It’s a gradual process—at least, if you do it right. The pages where you build links, specifically the quality and authority…