Everything You Need to Know About Google My Business Call History and Why You SHOULDN’T Turn It On In May 2021, Google released a “call history” feature within its Google My Business (GMB) platform. It’s built to help business owners see and respond to missed calls coming from Google Search and Maps. Call history is…
Website Traffic Down? How to Diagnose and Fix Traffic Drops
Website traffic represents the volume of users visiting your site. Higher is better because more people visiting your site means more opportunities for advertising, engagement, and eventual conversion. Ideally, you want to steadily increase website traffic, or at least keep it stable over time. But what happens if your traffic starts to drop? Whether it’s…
How to Write a Great Press Release in 7 Steps (with Templates!)
When something important happens in your business, it’s common to write a blog post, share the news on social media, and even spread the word through email. These are great, but one thing businesses often forget is the press release. Press releases can amplify your reach, generate leads, and even build connections with influential media…
Writing accessible content: 4 checks you can do with Yoast SEO and the block editor
Having an accessible website means that more people can use your website and the information that you share. There are a couple of checks you can do yourself before publishing an article to make sure your article can be read and understood by as many people as possible. Did you know Yoast SEO and the…