Table of contents What are product variations in ecommerce? Why do product variations matter for customers? How do product variations support your ecommerce SEO strategies? Increase in keyword targeting Richer content for search engines and AI engines Improved user engagement...
Category: eCommerce SEO
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How much does it cost to build a website?
Table of contents What are you actually paying for when building a website? Website building options Watch out for these hidden costs How Yoast saves you money (over time) Budgeting tips for small business owners Ecommerce vs. general website: does...
LLM SEO Optimization Techniques: (including llms.txt)
Table of Contents How to Make Your Content Visible in the Age of AI Search What Are LLMs and Why Should You Care? The New Way of Searching SEO vs. GEO vs. AEO vs. LLMO: Are We Just Rebranding SEO?...
Get discovered before it’s too late: top Yoast SEO for Shopify features to outperform competitors this Black Friday
Before we know it, the winter hues will set in, and with them comes the biggest shopping day of the year: Black Friday. Black Friday 2024 was a goldmine for online businesses, clocking in record-breaking numbers. Online shoppers spent over...
How to prep your Shopify or WooCommerce store for Black Friday before the rush starts
Table of contents Basic: Start with what you can control for Black Friday 1. Optimize your metadata 2. Optimize product pages for both humans and search engines 3. Use internal links to guide traffic Intermediate: Strengthen your SEO and campaign strategy...
Black Friday SEO 2025: 10 tips to start preparing!
The summer is in full swing, but should you already start preparing for Black Friday? Yes! It’s the biggest sales of the year, and ranking in Google is something you take time to do. It’s never too early to start...
Ecommerce SEO checklist: 30 tips for a better online store
There is so much you can do to optimize your online store, whether for users or Google. To help you cover all your bases, we’ve written this ecommerce SEO checklist. It doesn’t cover absolutely everything, but if you at least...
Ecommerce SEO: how to rank higher & sell more online
People are making more purchases online, whether from home on a laptop or on their mobile phone while on the go. In 2025, retail e-commerce sales are estimated to exceed 4.3 trillion U.S. dollars worldwide, and this number is expected...
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