Category: Ecommerce

High-quality video content is a great way to showcase products professionally in an e-commerce store. AI Multiple, a digital B2B research firm, found that video content makes website visitors 64-85% more likely to buy a product, compared to static images. There are many ways to edit your videos for free. Free video editing software has become…

As the most successful retailer in the world, it’s only natural for Walmart to have expanded into the e-commerce space. The Walmart Marketplace is among the fastest-growing e-commerce stores out there, so if you’re looking for an Amazon alternative, it’s a serious contender. But how do you make the most of Walmart Marketplace? Well, let’s take a…

Choosing the right Amazon marketing agency can be the difference between becoming a thriving seller on Amazon or one that flops. Do you know why I say so?  A pool of more than 2.5 million sellers fights for the attention of Amazon’s customers. Out of this, only 10% generate annual sales of more than $100,000….

If you visit the websites of Salesforce, Marketo, HubSpot other top marketing automation tools, what would you see?  Lofty promises to grow revenue, get more leads, and make your prospects happier. I wish it was that simple. These tools have a ton of power but no one gets that benefit right after they sign up….

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. It’s no secret that the ecommerce industry has been booming. As those trends continue to climb, the dropshipping market is following the same trajectory.  Dropshipping makes it possible for anyone to run an ecommerce…

In 2019, ecommerce sales were $3.53 trillion worldwide.  According to Statista, that number is projected to grow to $6.54 trillion by 2023. Online shopping was a popular past time before the pandemic, but ecommerce has grown by 20 percent in 2020 alone.  Are you ready?  With the right preparation, ecommerce retailers can achieve double-digit conversion…

Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. More than half of the participants said they switched between search and video channels (Google and YouTube) to make an informed decision about a purchase in a YouTube study. But it’s not just YouTube—Instagram’s video content consumption has shot up by…

A chatbot for e-commerce gives you the power to engage with new, existing, and potential customers with real-time, text-style messaging, without actually providing (and paying for!) a live person. Through carefully scripted conversations, your brand can provide your customer base with support, information, and resources 24/7. Like any conversation, chatbots are a two-way street —-…