What is a good email list size? Regarding marketing, one of your most significant assets is your email list. It makes it possible to immediately communicate with and interact with the people you are trying to reach. However, what is the ideal size for your email list? To get actual results, what is the minimum…
16 Best Email Previewing, Testing, & Rendering Tools
You know the expression, “What you see is what you get”? Well, when it comes to email marketing campaigns, that might not always be the case. In this post, we’ll discuss the best free and paid email testing, previewing, and rendering tools you can use to make sure your emails are ready for the eyes…
Email Signature Essentials: Key Statistics to Know for 2023
Email signatures serve as a powerful way for individuals and businesses to leave a lasting impression on their recipients. In this article, we will share valuable insights derived from the feedback of numerous participants and email signatures of thousands of users of the MySignature service in 2023. Keep reading to uncover the latest trends that…
How to Build an Email List from Scratch: 11 Incredibly Effective Strategies
It costs more to attract a new customer than to keep an existing one. Focusing on customer retention is a valuable long-term solution for increased revenue and sustainable growth, and building an email list will help you reach those goals. Cultivating customer loyalty is not easy, but it is possible by continuing to offer valuable…
Responsive Emails: Designs, Templates, and Examples for 2023
Have you ever opened an email on your phone and the image was low-quality, the text was too small, and the call-to-action button was broken? Those are all flaws of static email design. Responsive emails are the answer. Given that more than half of U.S. residents look at email marketing messages on their phones, you…
Your Email Engagement: 10 Ways to Get More People Reading & Clicking
Email marketing remains one of the most effective tools for marketers, and you put a lot of energy into your email marketing strategy. So the last thing you want is to see your efforts result in low email engagement. If you want to increase email engagement and get those coveted clicks on your CTA buttons,…
10 Ready-to-Use Holiday Emails to Customers (& Free Templates!)
How to put your customers into a holiday slumber: To our valued customers, As the end of the year draws near, we’d like to take this opportunity to extend a heartfelt thank you to all of you for your support. Thank you for choosing us and we wish you a wonderful holiday season and happy…
What Is An ESP? Everything You Need to Know About Email Service Providers
Research has shown that it takes around eight touchpoints to make a sale. This can be daunting for any salesperson as follow-ups take time and effort. This is one of the many reasons that email marketing is such an efficient strategy. Having the ability to contact your prospects or your current customers in a relatively…