Your site should be mobile-friendly. Because nowadays, most people are searching on Google with their phone. But what does it mean to have a mobile-friendly site? And where do you start? In this SEO basics article, you’ll find an overview of what you could do to improve your mobile site. Table of contents When is…
SEO basics: SEO fact or fiction?
SEO has a somewhat questionable reputation. In the past, people shared supposed tricks that would instantly get you to rank. But a lot has changed in the SEO world. So, are these tricks still true? Let’s take a look at what’s an SEO fact, and what’s SEO fiction! The origin of this reputation A lifetime ago,…
The SEO checklist for beginners
SEO is a HUGE thing – and who doesn’t love a checklist? Although SEO work is never done, there are many things you can simply cross off the list to ensure you’re optimizing your website not just for people but for Google as well. Want to work on your site’s SEO? Check out these things so…
SEO basics: What is crawlability?
Do you want to outrank your competition? Then basic knowledge of technical SEO is a must. Of course, you also need to create great and relevant content for your site. Luckily, the Yoast SEO plugin takes care of (almost) everything on your WordPress site. Still, it’s good to understand one of the most important concepts…
What is link building?
Link building is an essential aspect of SEO. It helps search engines to find and rank your pages. You can write the perfect post, but if search engines can’t follow at least one link to it, it will most likely wait forever in vain for visitors to admire its outstanding content. For Google to find…
How to use Google Search Console: a beginner’s guide
Do you have a website or maintain the website of the company you work for? Of course, to do this right, you need to keep a keen eye on the performance of your website. Google offers several tools to collect and analyze data from your website. You probably have heard of Google Analytics and Google…
What is site structure and why is it important?
Site structure is a vital aspect of your SEO strategy. Why? Because the structure of your website shows Google which pages of your site are most important. This means you can influence which content will rank highest in the search engines with your site’s structure. And good news: You can start improving your site structure…
What is UX (and why bother)?
You might have heard us say it before: the UX of your site is essential for SEO. But what is UX? And why is it important for SEO? In this article, we’ll explain what it is and why you shouldn’t overlook it if you want to rank high in Google. On top of that, we’ll…