Category: SEO

You’ve heard the story before… you have to do a lot of things right to rank well. Especially because there are over 200 ranking factors. And to make matter worse, you have to continually keep up to date with what’s...

Every marketer knows the phrase ‘content is king’, but that content is nothing without readers and followers. These days, there’s one sure-fire way to get your content out to a broader audience and share your awesome new blog post: social...

SEO is tough! It can take months if not years to see decent results… especially if your website is new. Why? Because everyone is going after all the major keywords that you can think of. Just look at the term...

When navigating the internet you may notice the URL changing as you click from site to site. Sometimes you have a simple URL like www.mysite.com. Or, you might see words added before the site like this, www.shop.mysite.com. The word “shop”...

In 1990, the key to SEO success relied on keywords. Today, it’s way more complicated. The SEO landscape is constantly evolving, and marketers must evolve along with it. But to do that, it’s important reflect on the biggest SEO challenges...

As a business owner, you know that online reviews are essential, and they can make or break your business. In fact, 89 percent of worldwide consumers say they read online reviews before buying products, and 49 percent report trusting those...

NOTE: On June 8, 2022, Christopher Coomer, VP of Data, Analytics, and Insights at NPD, will cover the essentials of GA4 in a short presentation. This will be followed by an extensive Q&A session with webinar host Will Francis of DMI....

Despite the growth of social selling for e-commerce, SEO keyword optimization is still crucial to long-term business success. Why? Because that’s how most customers find you. Search traffic is responsible for 65 percent of e-commerce sessions. If you’re not optimizing...