Check Out Our New Site! You may have noticed this big honking new LSGSEO logo in the middle of the homepage. I thought it might merit an explanation. A few years ago, some of the team felt strongly that calling...
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Starting Local SEO with Nothing: 30 Ways to Start Cold and Succeed
Are you starting your local SEO work at Customer #0, with few or no connections, few or no resources, and not much certainty as to where to begin? Working on local SEO for this new business may feel like you...
How Content Creators Are Tackling The New Instagram Threads
Instagram‘s off-shoot app, Threads, is Meta’s answer to Twitter (now rebranded to "X" by Elon Musk). Dubbed a "Twitter Killer," Threads amassed 100 million users in just five days. Among new Threads users are content creators; many also use Twitter...
Fudging Video Verification of a Google Business Profile
I’m not saying you should do this, but if for whatever reason you need to fudge and fib your way through the video-verification of your Google Business Profile page, it’s not that hard to do. First tested in 2016, in...
Who Should I (or My Business) Be on Threads? Should You Tweak Personal Branding for the New Platform?
Meta has an answer to Twitter, and it's Threads. The social media conglomerate launched Threads in July, and the platform amassed 100 million users in just five days. If you're a brand looking to hop on the Threads train sooner...
Twitter Or Die!
Elon Musk strikes me as something of a prankster, so I am sure he would approve of someone creating a Chrome bookmark that overwrites the new X.com logo with the old Twitter bird logo. So we made one. Here’s how...
Why Are Google Maps Results More Volatile Than Organic Search Results?
In my experience and probably in yours, the Google Maps / 3-pack results jump up and down constantly, and more often and less predictably than the organic results do. The 3-pack changes when you go from one end of town...
Jono Alderson is leaving Yoast
Hey folks, Jono here. I’m writing to you today with mixed emotions as I have some big news to share. After over five years of working with the incredible team at Yoast, I’ve decided it’s time for me to step...
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