Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the fight to stay organized, healthcare professionals have an uphill battle. Billing is more complicated than the human genome. Government regulations add extra steps to every task. Decisions are time-sensitive. Small mistakes can…
What to Do If Google Auto-Updates Your Google My Business Info and Gets It Wrong
You probably know Google’s tendency to mess with the business info you put in your Google My Business dashboard. Whether Google emptied fields you filled out, or “corrected” basic facts about your business, or injected info that may be 100% wrong, the telltale orange writing in the GMB dashboard is always a hassle and sometimes…
How to Make a Timeline Graphic in Google Docs, Word, Excel, Google Sheets, and PowerPoint
Infographics are a great way to capture user attention and communicate key concepts. Why? Because they combine relevant information with graphic impact to increase retention and engagement. Data backs up this common-sense assertion: Research found that people retain 65% of the information they see — but only 10% of the information they hear — and…
What is Games as a Service (GaaS) and What Does it Mean For Marketers?
Games as a Service (GaaS) was introduced as a barrier between consumer cost concerns and user engagement. It offers a way to bring down customer acquisition costs and has been proven to keep users in a game for far longer than the pay-to-play method. EA Games, for example, increased its market value from $4 billion to $33…
What is the 7×7 Rule in PowerPoint?
Despite its reputation for dry content delivery across virtual and in-person meetings alike, PowerPoint remains the go-to choice for many professionals, even as other options emerge that offer greater usability and flexibility outside of the Microsoft ecosystem. Part of the presentation platform’s popularity stems from its familiarity — many organizations still run Microsoft-first IT software…
10 Alternative RSS Readers if You Still Miss Google Reader
The mid-aughts to early 2010s were the heyday for RSS feeds like Google Reader. It felt like everyone was using them. Then, in 2013, Google Reader was switched off, and their popularity has dwindled. Dwindled, but not vanished entirely. Google Trends data shows a massive dropoff since RSS hit its peak back around 2005. But interest has…
Looking back at Yoast in 2020
The year 2020 is coming to its end and what a wild year it’s been! The pandemic has had a huge impact on all of us, and this isn’t different for our team at Yoast. As many shop owners turned to the web to stay in contact with their (potential) customers, we saw the importance…
![Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers]](https://blog.hubspot.com/hs-fs/hubfs/Google%20Drive%20Integration/Interesting%20Advertising%20Experiments%20HubSpot%20Tried%20in%202020%20%5B%20%20Takeaways%20for%20Marketers%5D-1.png?width=300&name=Interesting%20Advertising%20Experiments%20HubSpot%20Tried%20in%202020%20%5B%20%20Takeaways%20for%20Marketers%5D-1.png)
Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers]
The other day, I was on a run and listening to my trusty Spotify playlist. Lo and behold, in between two of my favorite pump-up jams, I hear a HubSpot audio advertisement trickle through my headphones. It’s not uncommon for me to see HubSpot ads on social media or Google, but Spotify was a new…