Day: February 13, 2021

Do You Really Need to Hold That Meeting [Quiz + Tips]

Do You Really Need to Hold That Meeting [Quiz + Tips]

“This could have been an email.” Those six words can take the wind out of an office. They mean that time has been wasted, employees are frustrated, and leadership has been ever-so-slightly undermined. Unjustified meetings are inefficient and grating. Haphazardly putting time on colleagues’ calendars — only to fumble with its purpose, conduct it without…

What is Comparative Advertising?

What is Comparative Advertising?

Did you know that the average American sees over 5,000 ads per day? That’s a tremendous amount of content to compete with, especially if you’re running a small business or a new startup. To stand out, you must clearly communicate to consumers what’s so great about your products and why they’re superior to competitor models….

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