The days of just using individual conversions are long past. All ad platforms now encourage advertisers to embrace and leverage conversion values. Take Google Ads, for example: Max conversion value is one of the only bidding options for PMax campaigns...
Day: October 11, 2022
Google, Google Maps, Google My Business
How to Use the Snapchat Ads Manager in 2022: A Guide
The Snapchat Ads Manager is a valuable tool for any business wanting to create self-service ads on Snapchat. While you may be hearing less about Snapchat these days, the platform’s audience continues to grow, with a total potential ad reach...
Food & Drink, Health
Intermittent Fasting by Age
Intermittent fasting is a trendy health fad with several advantages, including weight reduction, enhanced mental clarity, and higher energy levels. While intermittent fasting is usually regarded as safe for healthy adults, there are some things to think about before starting...
Paid Search Marketing
Why Your Non-Ecommerce Business Should Set Conversion Values (& How)
The days of just using individual conversions are long past. All ad platforms now encourage advertisers to embrace and leverage conversion values. Take Google Ads, for example: Max conversion value is one of the only bidding options for PMax campaigns...
Software releases and updates, Yoast SEO
Yoast SEO 19.8: Schema improvements and enhancements
Today, we’re releasing Yoast SEO 19.8 into the world. In this release, we’re focusing on general improvements and fixing several bugs. One of the main improvements this time concerns our Schema structured data output. Structured data helps search engines to...
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