If your online business is doing well in your country, you might consider expanding to international markets. To be successful in new markets requires some extra investments in SEO, though. You’d better start thinking about international SEO — or multilingual SEO — if you want to ensure your website will be found and used well…
hreflang: the ultimate guide
hreflang tags are a technical solution for sites that have similar content in multiple languages. The owner of a multilingual site wants search engines to send people to the content in their own language. Say a user is Dutch and the page that ranks is English, but there’s also a Dutch version. You would want…
What’s technical SEO? 8 technical aspects everyone should know
An SEO Basics post about technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high ranking site and a site that doesn’t rank at all. Technical SEO isn’t easy, but here we’ll explain – in layman’s language –…