Every few weeks we have an SEO News video in which Jono Alderson and I, along with other experts, share the latest SEO news with our academy subscribers. Last week, we decided to try this in the form of a...
Category: Local SEO
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Blog, Local Marketing, Local Quizness, Local SEO, SEO
Local Quizness July 2020 – Test Your Local SEO News Knowledge!
Do you know what happened in local SEO in June? Test your knowledge of the news with the latest edition of Local Quizness – our monthly look at the top stories that affected local marketers last month. Complete our 10-question...
Local Marketing, Local SEO, Paid Media, SEO
How to Advertise on Google and Get an ROI
Google Ads allow you to show your ads to the right people, in the right place and at the right time. By targeting ads for relevance, you will be noticed faster and bring in immediate traffic. You should also have...
Local Marketing, Local SEO, marketing budget, SEO
Extended Marketing Mix: What It Is and Why It’s Useful
Cooking is my favorite pastime. It’s so much fun to find new recipes and learn about new ingredients. Plus, (usually) the results are delicious. Finding new recipes and ingredients is nothing short of delightful. One meal I love to make...
Local Marketing, Local SEO, SEO
Page Speed Optimization: Metrics, Tools, and How to Improve Page Speed
Improve Page Speed Using Metrics And Page Speed Optimization Tools Page speed has always been a crucial part of SEO work, and as more companies make the shift to online operations, optimization becomes more important than ever. However, it's a...
Local Marketing, Local SEO, SEO
SEO Metrics – How Do You Measure the Success of a Local SEO Campaign?
Learn How To Measure The Success Of A Local SEO Campaign Using SEO Metrics SEO success is often considered a difficult thing to track, but it shouldn’t be. There are certain metrics and SEO KPIs (Key Performance Indicators) that nearly...
Local Marketing, Local SEO, SEO
SEO Pack: 21 Worksheets, Templates, and Cheat Sheets
SEO is tough. It’s time-consuming and hard to implement. And, because of that, I have a free SEO training course and even an SEO tool to help you out. But what if you don’t have the time to go through...
Conversion Rate Optimization, Local Marketing, Local SEO, SEO
9 Steps to Creating a Landing Page That Reads Your Prospects’ Minds
So you’ve decided to create a landing page to promote your new product or service. But how do you know if your landing page will convince your readers to convert? There are a number of things you can do to...
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