Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool to optimize your site for Google, Bing, and Yandex. So you install the Yoast SEO...
Category: Readability
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The readability checks in Yoast SEO: a closer look with our linguists
This month we are commemorating 5 years since the Yoast SEO readability check was first released! Since then, we’ve continued making improvements. We sat down with our Linguistics team lead, Manuel Augustin, and researcher-developer, Hanna Worku, to get a deeper...
5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep people on your page, you need to write quality content that’s easy to read. Easier said than done? You’re absolutely...
Manage your readers’ expectations to reduce the bounce rate of your post
Grabbing the attention of people online is hard. But keeping that attention is way harder. In fact, it takes most site visitors less than a second to form an opinion about your page. That’s all the time they need to...
The ultimate guide to content SEO
Content SEO is a key part of any SEO strategy. Without content, it’s impossible for your site to rank in search engines. It’s, therefore, crucial to write and structure quality content! This ultimate guide covers the most important areas of...
Transition words: why and how to use them
Using transition words in your writing can help you enhance the readability of your content. These words help your text flow and show readers the relationship between phrases and paragraphs. That’s why the readability check in Yoast SEO provides feedback on...
How to use headings on your site
Headings help users and search engines to read and understand text. For example, they act as signposts for the readers and make it easier for them to figure out what a post or page is about. Headings also define which...
How to use the readability analysis in Yoast SEO
Everybody knows the colored bullets (or dots, or even ‘traffic lights’) in Yoast SEO. Two parts of the plugin use this system: the content analysis and the readability analysis. The first checks whether your post is SEO-proof, while the latter...
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