Written with contributions from Leslie Ye, Matthew Barby, Anum Hussain, and Cambria Davies TL;DR: Influential search engines like Google have changed their algorithm to favor topic-based content. As a result, websites are exploring a new way of linking related content under a “topic clusters” model. This report serves as a tactical primer for marketers responsible…
Live Event – SEO Office Hours: Why Is My F@#k%*g SEO Tanking?!
Event Registration Join the Livestream Join Andrew Shotland, LSG’s CEO, and Karl Kleinschmidt, LSG’s VP of SEO Strategy for a live SEO office hours session on Thursday, August 18th at 11 AM PT, 2 PM ET. This time they’ll be tackling another important SEO question: “Why Is My F@#k%*g SEO Tanking?!” If you’re a stakeholder…
LSG Virtual Event – Store Locator SEO Teardown: Core Web Vitals Edition w/ Rachel Anderson
https://www.localseoguide.com/wp-content/uploads/2021/12/CWV-Promo.mp4 What’s happening? If you’re a multi-location brand, odds are you are licensing a store locator system for your website from a third-party vendor. We at LSG figured if you are going to use someone’s software on your site, you should be aware of how its performance could affect your SEO. With that in mind,…
Your 2020 Guide toMillennial Moms
Did you know that every 24 hours, Millennial Moms give birth to 9,000 babies here in the U.S.? That’s a pretty staggering statistic when you think about the number of onesies, wipes, and hugs given to these new little ones each day. According to Millennial Moms: 202 Facts Marketers Need to Know by Maria T….