The key to converting a visitor into a client is trust. Even if your main product is not very exciting, it can be sold online when visitors know that you’re the best supplier. So, how do make sure your online...
Category: Testimonials
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eCommerce SEO, Testimonials, User eXperience (UX)
Customer reviews increase users’ trust
At Yoast, we’ve seen a lot of websites of every caliber. Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more sales, more Facebook likes or...
Content SEO, Local SEO, Schema.org, Technical SEO, Testimonials
Local ranking factors that help your small business’ SEO
If you have a local business, selling products or services, you have to think about the local ranking of your website. Local optimization will help you surface for related search queries in your area. As Google shows local results first...
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