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At this point, we know that resisting Google Ads updates is a bit like… …herding cats. But that doesn’t mean we can’t gather ’em up into no-nonsense roundups with the essential facts and tips! Read on to learn what you really...

Your food is bought, family and friends have been invited, and gifts are wrapped. You may think you’re a holiday pro until you log online to find your PPC account in shambles! With this season being such an important time...

On your way to your seat at the Local Feast, they follow you around like a bad smell.  You toil to build a great page or resource on your site, and two days later they’ve copied it.  You put research...

When something important happens in your business, it’s common to write a blog post, share the news on social media, and even spread the word through email. These are great, but one thing businesses often forget is the press release....

Doing anything for the first time ever is really hard. I recently helped plan a big event and as a content marketer…well…let’s just say it wasn’t my favorite task. That’s why the spirit in the sky created marketing templates. When...

Instagram marketing can be a hit or miss. Especially as you start implementing your social media strategy, it might take a while for your posts to start performing well. When it does, your first instinct is to figure out what...

Whether I’m looking for a new couch for a move or a new coat for the fall, the first thing I do is crowdsource suggestions for companies that my friends and coworkers suggest. These recommendations from people I know are...

Recently, I set an iPhone time limit on my social media use to "45 minutes". I figured 45 minutes would be more than enough. Almost an hour? In between working at HubSpot, catching up with friends, and attending exercise classes,...