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Most wounds are self-inflicted, at least in local SEO.  A weak site makes it much harder to get visible in the organic results and in the Google Maps results, and to stay there.  But you won’t grow the site to...

An SEO can become your trusted consigliere, an all-star utility player, lowbrow ruffian fixer, or some combination of those and more, if only you know the range of tasks that he or she might be able to handle for you...

When you’re trying to clean up a competitor’s dirty Google Business Profile page, it’s not enough just to be right: You also need to make your move at the right time. When’s the right time to send in a “suggest...

If you break a leg, how long will you need to be in crutches, and how long before you can run?  If you smash your pinky finger, when can you play Chopin again?  If you throw out your back, how...

If you want to rank more than a klick or two from your perimeter, you’ll need a few links – from other sites to your site.  Most of those sites should be relevant to what you do, where you are,...

You don’t just want to become easier to find: you want to be harder to avoid.  Higher rankings make you more visible, but alone they don’t make you unavoidable.  Your goals will require more than that.  You need multiple ways...