Using the right keywords is essential in SEO. Because using the words your audience searches with, will help your posts and pages rank. That’s why we tell you to put some effort into finding the perfect keywords to optimize your articles for. So, after finding that perfect keyword, why shouldn’t you use it over and…
DIY: Test your mobile site!
More than half of all internet traffic comes from mobile devices (fact). So if you are ignoring your mobile site, you might be missing out on on a big part of your audience. In this post, I’d liked to go over a couple of ways you can check your own mobile sites. After this post, you’ll be…
Proximity Third: A Deeper Dive into a Local Ranking Factors Surprise
Posted by MiriamEllis Image credit: J.B. Hill What’s the good of a survey if it doesn’t result in at least a few surprises? I know my own eyebrows leapt skyward when the data first came in from the Moz State of the Local SEO Industry 2020 Survey and I saw that, in a break with…
How Marketers Can Leverage WhatsApp’s New Payments Feature
Since launching over a decade ago, WhatsApp has gained popularity all over the world. As the chat app’sglobal user-base has continued to expand, so has its platform. After adding features like group chat and video capabilities, the platform quickly became a place where brands can directly interact with consumers. In 2019, due to WhatsApp’s booming…
Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)
Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Not all content is created equal. Letting the internet tell you what to blog about leads to mediocrity. Mediocrity is fine in some cases, like forcing yourself to show up…
Ubersuggest Chrome Extension 2.0: The Ultimate Keyword Research Tool
Please note: Once you install the extension, all you have to do is go to Google and perform a search. That is where you’ll see data. I promised that I would release a new version of the Ubersuggest Chrome Extension today, and now it’s out. You can go here to install it. If you are…
What is a landing page? And how does it work?
As simple as they sound, landing pages might be a confusing topic for site owners. What qualifies as a landing page and what doesn’t? Is every page you land on a landing page? What about Landing Pages in Google analytics? And, can you optimize them for conversion and search engines? Let’s dive in! What is…
Some Digital Agencies Treat SEO Like Wearing a Face Mask
LSG is hiring for a Senior Director of SEO position and I have had the opportunity to talk to a lot of great SEOs over the past week. Thanks to the growth of our industry over the past few years and COVID-19, it feels like there’s an ocean of highly skilled talent out there. But…