This month we are commemorating 5 years since the Yoast SEO readability check was first released! Since then, we’ve continued making improvements. We sat down with our Linguistics team lead, Manuel Augustin, and researcher-developer, Hanna Worku, to get a deeper view of how the readability check works and how they adapt the tool to add…
Technical SEO Isn’t Dead, It’s More Like Walking Dead
And what I mean by that is Google has figured out how to automate a lot of the technical SEO things we used to take for granted as the domain of the technical SEO practitioner. That metaphor makes sense right? Zombies are kind of like automated fixes to technical SEO problems? Let’s just pretend it…
The Ultimate Guide to Infographics
Did you know that people retain 65% of the information they see, but only 10% of the information they hear? Also, people follow directions 323% better with a combination of text and illustration than instructions without illustrations. That’s why, as a marketer, it’s important to display information in a combination of visual and text, in…
An Introduction to Accessibility and SEO [Series Part 1]
Welcome back to Whiteboard Friday! To start us up after our break, guest host Cooper Hollmaier has put together a three-part series that shows how SEO and accessibility go hand-in-hand. In part one, he introduces us to the idea of optimizing not just for some of our audience, but all of our audience.
Best Contact Management Software
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. When you’re trying to make the sale, you want to be as tactful as possible. You want to talk to your customer at the exact time they want what you’re selling. This means going…
Daily SEO Fix: Advanced Keyword Explorer Metrics and Reporting Tips
In these Daily SEO Fix videos, we show you how you can use Moz’s keyword metrics to help you evaluate how much of an impact ranking for certain keywords will have.
How to Set Up Paid Ads for Multiple Business Locations
If you’re a fast-growing business with a franchise in multiple locations or a virtual business looking to attract customers from different regions, optimizing your advertising campaigns for a variety of locations can help increase your reach. In this guide, we’ll explore why you should set up ads for multiple locations, what the best strategies are…
4 creative writing exercises to improve your writing
Creating content is essential for SEO. However, if you’re a blogger or content creator of some kind, chances are that you feel stuck from time to time. You’ve made the time to write, but nothing comes to mind. A writer’s block. This is where creative writing exercises can help: they give your brain the space…