If you have a business, you need a Facebook Business Page. With 1.82 billion daily active users, Facebook is simply not a social network you can ignore. Perhaps that’s why more than 200 million businesses use Facebook’s free services. That includes business Pages—yes, creating a Facebook Page is a free way to market your business….
Instagram Shadowban Is Real: How to Test for & Prevent It
When you’re trying to grow a following on Instagram, you depend on Explore and hashtag pages to expand your audience and reach. So it can feel more than a little disheartening when it suddenly seems like your content isn’t showing up anywhere. If you feel like your posts are receiving fewer likes and comments suddenly,…
What Bridal Eyelashes To Wear On Your Wedding Day?
What to Wear on Your Wedding Day? Many brides ask us about bridal eyelashes. To help our brides on the Gold Coast, we decided to publish an essay about what is available. Having a gorgeous wedding day is a bride’s dream. For many brides, the eyes are the most apparent feature. A full set of…
Google Starts Cheering Anti-Spam Edits in Google Maps
Just about every day I send in edits on Google My Business pages that have committed one party foul or another, but this is the first I’ve seen Google go out of its way to encourage those edits: It was a partial edit of a business’s name, in which I removed a single stuffed-in keyword. …
10 Best Email Previewing, Testing, & Rendering Tools
You know the expression, “What you see is what you get”? Well, when it comes to email marketing campaigns, that might not always be the case. Since everyone uses different email providers such as Gmail, Outlook, or Yahoo, emails can appear differently for various subscribers. Sometimes images are blocked, alt text is missing, or fonts…
Day Two Learnings From the Three-Ring MozCon Circus
Day two of this year’s virtual conference did not disappoint! Here are the top takeaways from Tuesday’s speakers.
3 Reasons to Use Google Ads Dynamic Exclusion Lists (+How to Do It)
It’s interesting how quiet the release of Google Ads dynamic exclusion lists was back in April 2021. In my personal experience as a consultant specializing in display, this is a game-changer. If you’re running a display or video campaign, odds are that at some point, you’re going to run into a placement you’ll want to…
Best WordPress Themes
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Your website should load quickly and present content for readers in a sensible way. The good news is there’s a wide variety of excellent WordPress themes that do just that. WordPress themes offer different…