Nail These SEO Tips for Contractors To Increase Qualified Leads From Google Let’s face it, the days of relying on being listed in the Yellow Pages or word-of-mouth marketing to book contracting jobs are long behind us. Even your great-aunt Gertrude is punching in “best plumber near me” on Google when her toilet is clogged…
The Beginner’s Guide to Share of Voice
If you’ve ever been in charge of gathering reports for your marketing team, then you know there are a plethora of metrics you can measure. One metric that gets overlooked is share of voice. However, this is a versatile metric that you can use in a competitive analysis for social media, organic traffic, or even…
The Complete Guide to Using Facebook Chatbots for Business
Have you ever messaged a company on Facebook, only to wait so long for a response that by the time they get back to you, you forgot you contacted them in the first place? For brands trying to stand out in a crowded online marketplace, this is not a good look. Most brands don’t have…
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How to Decline a Job Offer
Before you decline a job offer, ask yourself some key questions: Why are you no longer interested in the job? Are your reasons for losing interest short-term, or longer-term reasons that you can’t change? If you don’t accept the offer, will you regret turning it down? If you’ve answered all of these questions and still…
How to write an SEO-friendly conclusion
Does that very last paragraph even matter? Do you need to think about SEO at all if you’re writing a conclusion? Well… yes you do! That last paragraph is a very important one for your readers. And whatever is important for your readers, is important for Google as well! But why is a concluding paragraph…
How to Repost on Instagram (All 7 Ways!)
Feeling stuck on what to post on Instagram? Good news: You already have access to a treasure trove of content your audience will love, right in your Instagram Feed. In this post, we’re showing you what, why, and how to repost on Instagram… …not one, not two, but seven different ways. Between photos, videos, Stories,…
How to Schedule LinkedIn Posts: A Quick and Simple Guide
Can you schedule posts on LinkedIn? Yes! It’s actually pretty simple to do. If you came here for help after unsuccessfully searching for the scheduling option on LinkedIn, we’ve got good news. You’re not the only social media manager who’s stuck. That’s because there is no native built-in LinkedIn scheduler. You need a third-party tool…