They say a relaxed mind is a creative mind, but it’s hard to stay relaxed when you’re running a business—let alone in September when everyone’s switching gears. Lucky for you though, there’s a slew of events and themes in September that you can use for easy and creative marketing. And I’m not just talking Labor…
Double award win for Blackpool property preservation company
The Property Care Association (PCA), a national trade organisation in the UK, conducted a renowned awards ceremony where RTC Group, a specialist in property preservation, was honoured twice. RTC, a Blackpool-based company, received the Contractor of the Year award in the Damp and Timber award category for large companies based on the results of its…
Live Event Recap – SEO Office Hours: How to Use Automated Tagging To Diagnose Traffic Drops
In our most recent SEO office hours session we discussed the question uttered (often in panic) by stakeholders and SEOs alike: Why Is My F@#k%*g SEO Tanking?! We’ll recap the topics LSG’s Andrew Shotland, CEO, and Karl Kleinschmidt, VP of SEO Strategy, covered like: How SEOs currently analyze a traffic drop without big data What…
SEO vs. SEM: The Differences Explained
These terms are two of the most important in the digital landscape, but what makes them different? As you may have guessed, the “SE” portion in SEO and SEM are the same. Everything pertaining to search engines (SE), such as traffic quality and quantity, falls into that SE category. Since there are 3.5 billion Google…
Is your site the victim of internal site search spam?
Over the last year or so, we’ve seen large-scale, widespread SEO spam ‘attacks’ on WordPress sites, all targeting their internal site search functionality. In most cases, these attacks aren’t harmful from an SEO perspective, but they do come with time and resource costs – for both the attacker and the victim. Most sites won’t need…