Month: September 2024

How to create a social media report [free template included]

How to create a social media report [free template included]

We’ll say it: if you’re not creating social media reports to track your progress and analyze your performance, you’re wasting your time. Collecting and analyzing data about your top-performing posts, your audience, and, yeah, even your humiliating flops, is the secret to improving your social media performance. Without this vital information, it’s almost impossible to…

What to post on LinkedIn when you’re fresh out of ideas

What to post on LinkedIn when you’re fresh out of ideas

Can’t figure out what to post on LinkedIn? The platform has long been a great space to connect with potential employers, customers, and colleagues in your field. But LinkedIn’s value goes beyond networking. LinkedIn has become a powerful publishing platform in the last few years. Unlike most social networks, it allows long-form content, including articles,…

The Power of Partnerships and Innovation, according to New Balance's Calvin Goncalves

The Power of Partnerships and Innovation, according to New Balance’s Calvin Goncalves

You don‘t need to be a sneakerhead to know about New Balance—I know I’m not. The 118-year-old footwear company is everywhere, from TV to film to neighborhood cookouts, despite changes in fashion, consumers, and how people find and purchase new products. So, what‘s the brand’s secret sauce to staying relevant longer than we’ve been alive?…

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