On 3rd October 2024 I gave a talk at BrightonSEO entitled Enhance and elevate your SEO knowledge through experimentation & moonlighting. In this talk I spoke about my how I navigated different side projects over the years that helped me experiment with my SEO skills as well as apply what I learned from those projects…
How to set a smart social media budget (and get it approved)
Ah, the social media budget. For many social media managers, putting together (and justifying) financial asks is an anxiety-inducing annual event. However, budget time is also an important chance to prove the value of your work. Creating your budget highlights the scope of your ambitions for the year ahead – and should also highlight the…
Brand Tracking: How to Streamline This Process With AI
The future of brand tracking is here — and it’s powered by AI. Brand tracking is an essential marketing strategy for measuring brand performance, customer loyalty, and market positioning. Traditionally, companies rely on surveys, panels, and market research to gather this data. But these methods can be slow, often taking weeks or months to deliver…
Tips to Choosing The Right Natural Hair Dye
Avoid Toxic Chemicals in Hair Dyes: Learn to Color Your Hair Safely Many conventional hair dyes contain harmful chemicals that can pose risks to your health. However, there are safer, non-toxic alternatives available for those who want to color their hair without exposure to these dangerous substances. In this comprehensive guide, we’ll explore how to…