Organic reach on Facebook isn’t what it used to be. But the good news is there are still ways to increase your visibility and get your posts in front of your audience, including using Facebook hashtags. Hashtags are a powerful tool for discovery on social media platforms like Instagram, TikTok, and LinkedIn but marketers often…
AI Conversion Rate Optimization — What Are the Benefits & How to Use It in Your Business
Being a marketer is hard — I feel it’s always been this way, but now the pressure to deliver results is even higher. Companies are cutting their marketing budgets and watching every penny before deciding what to spend it on. Fortunately, we now have access to many tools, including AI, which can make our work…
Red Light Therapy: Effective Back Pain Relief
Explore Proven Red Light Therapy Techniques to Naturally Relieve Back Pain Back pain is a prevalent health issue that impacts millions of individuals around the world, crossing various demographics such as age, gender, and lifestyle choices. This discomfort can manifest in numerous forms, ranging from sudden, sharp acute pain to persistent chronic conditions that may…
Best time to post on social media: Q3 2024 data
Are you wondering about the best time to post on social media? We were too — so we decided to crunch some data and find out. The Hootsuite team partnered with data science agency Critical Truth for a comprehensive study. We analyzed over 1 million social posts — across industries and social networks — and we…
Fertility Benefits of Acupuncture
Boost Your Conception Chances: Discover How Acupuncture Can Improve Fertility Acupuncture, a time-honored practice deeply rooted in traditional Chinese medicine, has gained significant attention for its remarkable effectiveness in addressing a broad spectrum of health concerns, particularly infertility. This holistic technique involves the precise insertion of fine needles into targeted points on the body, aimed…
One Question That Will Reinvigorate Your Approach to Marketing
The 2023 We❤️NYC campaign was intended to encourage New Yorkers, still pessimistic in a post-pandemic world, to show love for their city. And boy, did it ever. Last year, Maryam Banikarim royally pissed off the Olsen twins and the Jonas Brothers with her We❤️NYC campaign. But that same campaign earned twice the impressions of a…
Social media and elections: How to navigate political turbulence
This year’s presidential election in America looks to be one of the most contentious contests in recent history. And the numbers back that up. Talkwalker data shows that on average, social media users mentioned the election almost one million times each day in September alone. The large majority of those mentions leaned negative. Unsurprisingly, this…
A Deep Dive Into Concept Maps: What They Are and How to Use Them
Before Anna and I started contentki, we went to a cafe, pulled out a notepad, and began brainstorming all the services we could offer given our skills and experience. We came up with content writing, SEO optimization, and content strategy. From there we dived even deeper into each category adding SEO blog writing, thought leadership,…