Standing out in the crowded marketplace is crucial for any online store. For Shopify merchants, optimizing SEO titles and meta descriptions is an important step in gaining visibility and attracting potential customers. AI-driven tools like Yoast SEO for Shopify have made this process more efficient and impactful. The role of SEO titles and meta descriptions…
20 top Instagram Story apps for better engagement in 2024
Looking for inspiration and easy ways to level up your Stories? Instagram Story apps may be the answer you’re looking for. While Instagram Stories content may be temporary, their impact isn’t. Stories offer social media marketers and brands a golden opportunity to reach and engage with Instagram’s 2 billion monthly active users. We’ve compiled a…
33 Ways to Drive Traffic to Your Website
“If you build it, they will come” may have worked for Kevin Costner, but I think we all know that marketing a cornfield baseball diamond would take just a little more work. Websites are no different. Even the best content needs readers, and if you’ve struggled to increase your website traffic, you’re in good company….
50 Ways Local SEOs Can Earn Their Keep
An SEO can become your trusted consigliere, an all-star utility player, lowbrow ruffian fixer, or some combination of those and more, if only you know the range of tasks that he or she might be able to handle for you or help you with. They may not be good at everything, and you may not…
Learn why Yoast SEO for Shopify will boost your results
Our mission at Yoast is ‘SEO for everyone,’ and we believe that Shopify merchants can benefit greatly from SEO. That’s why we built an app that helps you attract more people to your online store: Yoast SEO for Shopify. This app stands out from the crowd because we built it with a team with many,…
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The Ultimate Guide to Instagram for Business [+ Data From 650+ Marketers]
More companies than ever are using Instagram for business — over 200 million businesses, to be exact. Instagram has proven to be a worthwhile investment for marketing purposes. We surveyed 650+ global marketers in Jan. 2024, and they were more likely to rate Instagram as having high ROI than any other platform, and it’s the…
Top 5 Use Cases for AI Personalization in Marketing
It’s no secret that AI is driving marketing industry growth. As a writer in the marketing industry, I’ve seen it myself. AI can help with everything from brainstorming to content creation. But another marketing task that AI excels at? Personalization. I’ve received plenty of personalized marketing assets, and it’s obvious when something uses surface-level personalization…
Coconut Oil: The Secret to Healthy Hair
Unlocking the Benefits of Coconut Oil for Hair Coconut oil has been utilised for centuries as a natural remedy for hair care. The extraction process entails acquiring the kernel or flesh from fully matured coconuts harvested from the coconut palm. This oil is rich in fatty acids, vitamins, and minerals that enhance hair health. Coconut…