If you collect information from your website visitors, you may be required by law to post a privacy policy on your website. 

While not every country has privacy policy requirements, many auxiliary laws make the addition of a privacy policy necessary for compliance. Plus, if you want your website to be visible to a global audience, you need to adhere to global guidelines.

Additionally, many third-party applications require privacy policies to use their services. Examples of this include Google Analytics, Google Play, Apple App Store, and Google AdSense.

The last thing you want is to be taken to court by a website visitor over something as simple as a privacy policy.

So, how do you create a privacy policy?

Luckily, there are many online privacy policy generators you can use to help keep your site compliant.

In this post, we’ll show you how to find, use, and implement your privacy policy with a privacy policy generator.

What Is a Privacy Policy?

A privacy policy is a legal document telling website users if, how, and why you collect and store their personal information.

Personal information can be anything used to identify an individual, such as their name, date of birth, address, credit information, or online behaviors. The exact definition may vary between countries and laws, so be sure to research what requirements you need to meet before using a privacy policy generator. 

A strong privacy policy should be informative and precise, without hidden clauses or confusing language. It should also include contact information in case your users need more information.

A privacy policy should include:

• what information you collect from website visitors
• how and why you obtain this information
• details about how you store the data you collect
• how and when you’ll inform users if your privacy policy is updated
• to whom you give access to the information collected (third party applications, newsletter services, analytics software, etc.)

Not only are privacy policies mandated in most countries, but they’re also a great way to build trust by keeping your marketing tactics transparent. Even if you’re not required to have one, it’s a good idea to do so anyway.

Here is an example of our privacy policy.

4 Reasons Why Your Website Needs a Privacy Policy

Regardless of whether you operate on a desktop, mobile app, or website, you need to have accurate and honest privacy policies in place to guide your users.

Here are the four most important reasons why your website needs a privacy policy.

1. Privacy Policies Are Often Required by Law

Many countries mandate privacy policies be available to help citizens understand their information rights.

In the United States, the Children’s Online Privacy Protection Act (COPPA) requires all websites that collect information from children to have a privacy policy. 

Here is an example of Disney complying with this law.

The California Online Privacy Protection Act (CalOPPA) also requires any company gathering information from California-based users must display a privacy policy on their website.

Here is an example of this from the Wells Fargo website.

In the U.S., the Gramm-Leach-Bliley Act mandates any businesses in the financial sector to provide honest statements about their collection and use of personal information.

Additionally, the Health Insurance Portability and Accountability Act (HIPAA) requires healthcare service providers to give written notice of their privacy practices.

Across the globe, many similar laws exist to protect the privacy of specific areas’ citizens. For example:

• Europe: The European General Data Protection Regulation (GDPR) protects data collected within the European Union.
• Canada: The Personal Information Protection and Electronic Documents Act (PIPEDA) governs any collection, use, storage, and disclosure of data collected from Canadian citizens. 
• Australia: Australia’s Privacy Act of 1988 requires any company operating in Australia to post a privacy policy on its website.

Ultimately, privacy is a concern across the globe, so adding a privacy policy to your website could build trust and help you communicate with a global audience. 

2. Customers Expect Honesty and Transparency About Privacy

People care about their privacy and want to be in charge of their information. This is especially true online, where information is often collected and stored without a user’s knowledge.

Displaying a privacy policy on your website shows your customers you care about their privacy and aren’t doing anything sneaky.

It also shows you have procedures to handle their information properly, which can help them trust your business.

While it’s essential to have a clear, concise, and transparent privacy policy to build user trust, feel free to get a little creative with your website’s privacy policy, you can find interesting or interactive ways to display your information.

Here is an example of Amazon’s Canadian privacy policy, which includes a clickable table of contents to help users navigate the policy.

3. Privacy Policies May Be Required by Third-Party Services

Many third-party services require a privacy policy to use their services, including Google Ads, Google Analytics, Facebook, and Apple.

This ensures they are also compliant with any international laws while you use their services.

For example, Google Analytics requires a specific privacy policy because it stores cookies on user devices and collects data. 

If you are using any of Google’s advertising features, such as Google Display Network Impression Reporting, Google Analytics Demographics, and Interest Reporting, or any services involving Google Analytics, you need a privacy policy.

The same is true if you’re developing a Facebook app, Apple app, or Google Play app.

If you use or plan to use any third-party services, check their privacy policy and disclosure requirements.

4. Privacy Policies Can Show Your Brand Personality

If in line with your brand, adding humor, personality, and wit to your privacy policy can showcase your brand’s personality and win the hearts of your customers.

Check out this creative privacy policy by Ecquire.

Or this example from Major Tom, which uses a David Bowie quote to add some flair to their privacy policy.

The most important part of a privacy policy is the information you’re giving. Personality is a bonus if you can fit it in.

5 Best Privacy Policy Generators for Your Website

Now it’s time to dig into how you can create a privacy policy for your website.

Use a privacy policy generator like the ones listed below to create a clear and accurate privacy policy for your online presence.

1. FreePrivacyPolicy

FreePrivacyPolicy is an online privacy policy generator that helps you create a privacy policy online without the hassle of hiring a lawyer to write your legalese.

This free privacy policy generator can help you comply with CCPA, GDPR, CalOPPA, COPPA, Google Analytics, and more.

With this tool, you can also generate terms and conditions, cookie tracking policies, refund and return policies, disclaimers, and more.

Answer a few pre-generated questions, download your new privacy policy, and upload it to your site.

You can also update your policy later if your terms change.

2. Shopify Policy Generator

The Shopify Policy Generator can help you meet global privacy requirements and encourage customer trust.

This privacy policy generator is free with a 14-day Shopify trial, but you need to pay for a membership afterward.

Fill out a few fields on the Shopify website, and they’ll create a personalized privacy policy template you can customize later on.

You can also create a refund policy or terms of service policy with this same tool.

3. Privacy Policies

Privacy Policies is a free online privacy policy generator that can create privacy policies, EULAs, cookies policies, terms and conditions, and more.

Factors like your industry, operations, and platforms are considered to generate your privacy policy.

From there, you can modify, upload, and share your privacy policy with your website visitors.

4. Privacy Policy Online

Privacy Policy Online is a privacy policy generator tool that complies with international laws such as the CCPA, CalOPPA, and GDPR.

It also creates policies meeting leading advertising networks’ and third-party applications’ requirements.

Fill out a web form on the site, and Privacy Policy Online generates your new policy, ready for immediate upload.

With this tool, you can also generate terms and conditions as well as disclaimer notices.

5. Termly

Termly is a free online privacy policy generator to help you create a privacy policy for your website or mobile app.

It’s effective for GDPR, CCPA, CalOPPA, Google Analytics, AdSense, e-commerce laws, and more.

Termly also boasts automatic attorney updates, meaning whenever new legislation is approved, your current privacy policy will be amended and automatically updated.

You can create multiple policies for different platforms, helping to ensure you’re protected no matter where your services exist. 

Privacy Policy Generator FAQs

Summary of Privacy Policy Generators

Creating a unique and tailored privacy policy can be daunting.

Hiring a lawyer, using legalese, and adhering to global marketing laws is no easy feat.

Luckily, privacy policy generators are available to help you create a privacy policy for your website or business.

A well-crafted privacy policy can also help you build trust with your customers and improve your brand integrity going forward.

What’s your favorite privacy policy generator?