Sites get bigger. We keep on adding content but tend to forget to clean up. As the web grows older, more and more sites are growing older and bigger as well. That’s not necessarily a bad thing. Google loves authority,...
Google, Google Maps, Google My Business
How to Create Highly Clickable Facebook Messenger Ads (Plus Examples)
Why use Facebook Messenger ads? As more and more people turn to private messaging on social media —and since FB combined its messaging backend with Instagram — Messenger ads have never been more relevant. More than one billion people use...
Pets
How Old Is My Cat And Dog In Human Years
On This Page How to Calculate Dog Years to Human Years How to Calculate Dog Years to Human Years? Dog Age Chart: Dog Years to Human Years Dog Age Calculator: Dog Years to Human Years Dog Years to Human Years Converter Cat...
Meetings
Whiteboarding: What It Is & How to Use It In Your Meetings
Do you remember those old school projectors they used to have in school? Whenever the projector was pulled out in class, I knew I was going to have fun. Teachers would allow us to go up and write on the...
Uncategorized
How to Combine SEO and CRO for the Ultimate Lead Generation Strategy
Posted by IzabelleHundrevIf there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. Some are even downright unqualified. But leads are what drive business, and as a result, many...
Uncategorized
Modified Broad Match Is Going Away: What You Need to Know
On February 4, Google made another in a series of announcements over the years about changes to the structure of its keyword match types (the last being in 2019). As of February 18, 2021, the phrase match type will be expanded...
Ecommerce
5 Examples of E-Commerce Pop-Up Shops
Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Modern consumers are increasingly looking for novel experiences, and pop-up shops, both physical and virtual, fit the bill. Not only do...
Blog SEO, eCommerce SEO, Site Structure, User eXperience (UX), WordPress
What are breadcrumbs? Why are they important for SEO?
Breadcrumbs are an important part of almost every good website. These little navigational aids don’t just tell people where they are on your site, but they also help Google work out how your site is structured. That’s why it makes...
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