When blogging, it pays dividends to lay out the structure of your piece before you begin writing. The structure is the skeleton of your text and preparing it has multiple benefits. Firstly, it’s easier to write a text when your...
Category: Content SEO
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Blog SEO, Blogging, Content SEO
Increase blog engagement: 8 tips to boost shares and comments
Do you want your readers to engage with your blog? Want them to comment and share your post on social media? Want them to come back to your blog and read your next post? Then you want to increase your...
Content SEO, eCommerce SEO
Holiday season / Black Friday SEO: 7 tips to start preparing!
It still feels a bit like summer outside, but here we are telling you to think about Christmas or Thanksgiving. What’s up with that? Well, it’s never early enough to start planning for the most wonderful time of the year....
Content SEO, SEO Copywriting
What is quality content and how do you create it?
Writing quality content should be a key aspect of every SEO strategy. But when is your content considered high-quality? And is this the same for your users as it is for Google? In this article, I’ll discuss what quality content...
Content SEO, Local SEO, Schema.org, Technical SEO, Testimonials
Local ranking factors that help your small business’ SEO
If you have a local business, selling products or services, you have to think about the local ranking of your website. Local optimization will help you surface for related search queries in your area. As Google shows local results first...
Content SEO, SEO Copywriting, WordPress
How to duplicate a post in WordPress, plus 4 reasons why!
If you write content in WordPress, duplicating a post can come in quite handy. It can save you a lot of valuable time to clone a post and adjust the content, instead of starting from scratch with every post you...
Content SEO, Internal Linking, Site Structure
How many internal links does a post have? Find out the easy way!
Do you wonder how often you link to a certain post? Or how many outgoing links it has? If you don’t, you should. Because if you want a post to rank, you should link to it from related content. And,...
Content SEO, Gutenberg, Rich Snippets, Schema.org
How to add FAQ Schema in WordPress using Yoast SEO
Many, many sites have an FAQ page. This is a page where a lot of frequently asked questions get the appropriate answer. It is often a single page filled to the brim with questions and answers. While it’s easy to...
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