How does Google work? What does Google actually do? For many of you, this will be fairly old news. But for everyone who is new to the world of SEO: let me explain what Google does and how SEO works....
Category: Google algorithm
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Google algorithm, Mobile SEO, Site Speed, User eXperience (UX)
Learn about the three Core Web Vitals: LCP, FID & CLS
Some time ago, Google caused quite a stir by announcing a new ranking factor for 2021: page experience. User experience has always been an essential part of building the best site out there, but now, it will play an even...
Google algorithm, Google Search Console, Gutenberg, SEO and WordPress news, WordPress, Yoast SEO, Yoast SEO Premium
The latest news in SEO and WordPress: January 2021
Google’s new subtopics ranking, a page builder that’s also focusing on performance and a tool to easily rewrite and repost old content. These are a few of the news items that our SEO experts Joost de Valk and Jono Alderson...
Google algorithm, Mobile SEO, WordPress, Yoast SEO, Yoast SEO Premium
The latest news in SEO and WordPress: December 2020
It’s December, the last month of the year and that means that we’ve also had our last webinar of 2020. In this month’s edition, our SEO experts Joost de Valk and Jono Alderson discuss the latest in Google, Facebook, WordPress...
Google algorithm, Mobile SEO
Google Discover: What it is and how to get your content in
Google Discover offers users a different way to search. Actually, it’s not really search — it’s queryless discovery of content that fits your preferences and interests. It suggests new content based on your search activity and interaction with the Discover...
Google algorithm
Google Search On 2020 event: AI improvements for search
Search is a never-ending story. A search engine is never done fine-tuning the way they get their results to you in a way that makes sense for them and for you. First, Google was all about digging through loads of...
Google algorithm, Webmaster Tools, WordPress, Yoast SEO
The latest news in SEO and WordPress: September 2020
Another month, another SEO news webinar at Yoast HQ! For the uninitiated, in these webinars, Jono Alderson and myself, run through the most important bits of news relevant to us and to you. We cover many SEO topics and expand...
Bing, Google algorithm, Webmaster Tools, WordPress
The latest news in SEO and WordPress: August 2020
Every month, Jono and I sit down to discuss the latest news in SEO in a live webinar for our Yoast SEO Academy members. It’s a fun way for us to provide you some of our insights on what’s happening...
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