Every marketing channel lives a different life. SEO is pretty stable but has to stay focused because of algorithm updates. Poor PPC can’t catch a break from all the Google Ads updates and privacy measures. And email marketing, well, at...
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131 [NOT Overused!] New Year’s Instagram Captions & Templates
Search on Google for New Year’s Instagram captions and what do you get? The same exact 70 or 80 captions in every list…captions best suited for trendy 20-somethings, like Any excuse to wear sequins! Captions not applicable to your business,...
43+ Creative January Marketing Ideas to Start the New Year with a Bang
January. Some call it the Monday of months. Some call it the holiday let-down season. The Chinese zodiak calls it the month of the ox. But if you’re an optimist like us, we call it the month of new beginnings! The world...
Welcome to WordStream by LOCALiQ!
Welcome to WordStream by LOCALiQ! If you’re a regular reader of the WordStream blog, you might have noticed that things look a little bit different here this week. Good eye! That’s because we’ve given the site a new look to...
How to Create a Social Media Posting Schedule (Free Template and Tools)
If you fail to plan, you’re planning to fail. Benjamin Franklin probably wasn’t thinking about social media posting schedules when he said that, but hey, if the shoe fits… Cliches aside, you can have the best social media content strategy...
The 20 Best & Worst Marketing Campaigns of 2021 (The Small Business Version!)
As 2021 draws to a close, we’ll soon see compilations of the best (and worst) marketing campaigns of the year, which will likely include Geico’s Scoop There It Is ice cream, Nerf’s chief TikTok officer and, of course, Burger King’s...
41 Fun, Free & Ready-to-Publish Christmas Social Media Posts (+Canva Templates!)
Coming up with that perfect Merry Christmas social post is like putting lights on the tree. Sounds great out loud, looks great in your head, then you start to execute and… The free images are cheesy, the good ones are...
9 Social Media Goals to Help Keep Your Strategy on Track
Most businesses have come around to the idea that social media marketing can have immense value for their brand. Unfortunately, businesses aren’t always sure what that value is. That’s where social media goals come in. If making compelling social media...
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