Category: Google Maps

TikTok may get all the buzz, but Facebook is still the most-used social platform in the world… by a long shot. Despite being almost 20 years old, Facebook continues to be an absolute behemoth in the social media world—one that brands and social media marketers can’t afford to ignore. So we’ve pulled together dozens of…

Digital marketing quotes are an invaluable source of insight and direction to help you navigate the challenges and opportunities of the digital landscape. My favorite, “The best marketing doesn’t feel like marketing,” is a quote from Tom Fishburne, the founder and CEO of Marketoonist. This quote reminds me that if done right, marketing should seamlessly…

It may sound weird, but I can’t think of AI media planning without thinking of the 1999 Robin Williams movie Bicentennial Man. OK, fine, I can’t think of artificial intelligence (AI) in general without it coming to mind, but I can explain. The movie follows the “life” of Andrew, a robot purchased to do household…

How many social accounts is too many? No such thing — that is, when you’re managing multiple social media accounts the right way. Whether you manage multiple social accounts for yourself, your business, or for clients, this article covers everything you need to know to run, optimize, and grow them… without losing your calm. Bonus: Get…

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Want to succeed on Instagram but struggling to see success and meet your business goals? For most business owners, the secret ingredient isn’t strategy — it’s time management. You likely know that consistent, frequent…

Like most of you, I have fallen down countless rabbit holes in Google searches. “How to make a latte?” turns into “Latte vs. americano?” which turns into “How bad is caffeine for you?” and ends with “Coffee alternatives.” Often, though, I’ve found myself frustrated by how many times I have to reword the same query…

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. The thing is, your own performance analysis is much more valuable when your marketing efforts are placed in the context of your industry…

Social media marketing is all fun and games… but if you don’t measure those hijinks, how can you ever know what’s working? That’s where a social media audit comes in. Regular audits are the secret to understanding how each social account contributes to your marketing goals. And if you use a simple template (like the…