Category: Google My Business

In high school, one of my friends was determined to find the perfect time to post her Instagram photos to maximize the amount of likes she got. She was surprisingly scientific about it, posting at different times of the day...

Forget the mall: these days, Instagram is the place to shop til you drop. Sure, there’s no Orange Julius for a mid-spree snack sesh, but Instagram Shopping brings the retail experience to social media to reach an audience of more...

Why use Facebook Messenger ads? As more and more people turn to private messaging on social media —and since FB combined its messaging backend with Instagram — Messenger ads have never been more relevant. More than one billion people use...

Good morning to everyone except for Brian, who just asked the company-wide Slack channel “wow why do our organic Facebook numbers so bad?” Well, Brian, the short answer is the Facebook algorithm. Read on, and we’ll explain. First, let’s look...

The battle for customer attention has never been so fierce. We've seen an explosion in brands using online channels to promote their services and products to potential customers. The problem with this model is that you're not only battling other...

2020 was a heck of a year for YouTube, as people turned to videos to replace in-person events and activities. The YouTube stats here show how people are using this social video platform right now, and what marketers need to...

There's a whole lot to like about well-designed infographics: beautiful typography, succinct messaging, clever layouts, bold graphics. Not to mention that people follow directions 323% better with text and illustrations than without illustrations. As the fourth most used type of...