If you’re anything like me, you wish you had more time and resources to get through your work, ponder game-changing ideas, brush up on digital marketing industry trends, and ultimately give your audiences unforgettable brand experiences. Well, research shows artificial intelligence (AI) is becoming the marketer’s ultimate assistant in many of these quests. It’s also…
How to Create a B2B SEO Strategy in 9 Steps
If I were to name one thing that I’ve learned throughout the years as a content marketer, it’s that strategy always comes first. Otherwise, you face the risk of chaos. You either end up writing on random topics that don’t fit your intent and personas well, cannibalize your existing SEO keywords, or run out of…
How to Use LinkedIn Hashtags in 2024 [+ FREE TOOL]
Over one billion people use LinkedIn, making it the world’s largest social media platform for professionals. And all those people want to engage with other professionals, learn from content creators, and follow thought leaders wherever they go. Using LinkedIn hashtags will help those people find you and your content. But which LinkedIn hashtags do you…
Mastering Writing Samples for Jobs: Insight and Tips From My 9-Month Job Hunt
Almost a year ago to the day, I found myself job hunting for the first time in a decade. It was unexpected. I didn’t have a current resume or a writing sample for job applications. Frankly, I was in over my head. And the market was ruthless. If you’re reading this feeling the same way:…
When Is the Best Time to Post on Instagram in 2024? [Cheat Sheet]
If you want to find the best time to post on Instagram, you’re probably trying to get the highest engagement. Whatever your specific goal (likes, followers), posting when your content will get the most eyes can only benefit your marketing, so I’m glad you’re here. If you’re new to social media, you may think you…
SEO & AI: How These Worlds Will Collide And Cause Chaos
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Less than a year after launch, ChatGPT reported over 100 million weekly users according to OpenAI’s CEO Sam Altman. Our latest research found that there were roughly 127 million monthly visitors to OpenAI’s ChatGPT…
These AI Tools Upped My Productivity, Here’s How
Benjamin Franklin once said, “Lost time is never found again.” While that isn’t exactly the most optimistic quote, it’s unfortunately true. Until scientists figure out time machines or immortality, we’re stuck with adopting methods to remain productive and better use our time. We can’t deny AI’s cultural renaissance. It has become a part of everyday…
How to Get Verified on YouTube in 2024 [CHEATSHEET]
Once you’ve established your channel and built up a solid following, it’s natural to start thinking about how to get verified on YouTube. The YouTube verification badge gives your account the ultimate credibility, showing the world that YouTube has confirmed you are who you say you are. Not everyone can get it, but for those…