Category: Google My Business

Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform. As a chief content curator, I’ve created many Facebook ads, and I can attest to this. The platform’s sophisticated targeting options make it an incredibly effective tool for reaching my audience….

Busy social media marketers, rejoice! Facebook automations are here to save the day. If you’re overwhelmed with tasks like managing ads, scheduling posts, building reports, and responding to followers, you’re not alone. In this blog, we’ll explore the very best Facebook automation tools to save you time, money, and brain cells, while adhering to Facebook’s…

Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? The answer may lie in your personality type. And as someone who has always been introspective, I’ve found personality tests to be powerful tools for boosting self-awareness, self-discovery,…

As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one of the more effective and underrated channels for marketers is podcast advertising. Outside of work, I’m an avid podcast listener. I’ve been persuaded to test out a…

Similar to last year, Google Marketing Live provided a torrent of AI-fueled advances for advertisers. In all, nine presenters announced 30 products and features over the 90-minute keynote event. In the upcoming days and weeks, we’ll examine each of these new products and features in-depth and share what marketers and advertising experts think of them…

Videos are integral to any marketing campaign; however, they can be tedious and difficult to create if you aren’t savvy with editing or are short on time. Fortunately, you can leverage many AI video generators to streamline your video production and create content that engages your audience. But what’s the best AI video generator for…

Even the most creative people know the most innovative projects get done when you work as a team. However, working as a team can be difficult without the right tools to streamline and organize your workflows while keeping everyone informed. So, to help you work more efficiently with your team, I rounded up 10 of…

Whether you’re a business owner or a sales rep, you’re always pitching your services, telling potential clients what you offer as succinctly as possible. Trust me, I’ve been there myself, trying to sum up my copywriting business in as few words as I can. That’s where the business one-pager has come to my rescue. I’ve…