Category: Google My Business

Digital advertising is one of the most effective ways for businesses of all sizes to expand their reach, find new customers, and diversify their revenue streams. That is, if you know how to navigate it right. Each ad network has its own unique strengths that you need to play to if you want to actually…

Salesforce recently announced the retirement of its social media management tool Social Studio. Customers will lose access on Nov. 18, 2024, or at the end of their contract, whichever comes sooner. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a…

Pinterest brings out the bulletin board fanatic in all of us. There’s something so soothing about curating that perfect inspirational spread, whether online or in real life. But for social media managers, it’s the Pinterest statistics that matter—knowing the facts and figures that set one pin apart from another are an essential part of marketing…

You’ve got your suitcase packed, your snacks all set, the directions queued up on your phone. Your playlist is good to go. You’ve got a full tank of gas. You hop in the car to hit the road and the car won’t start. This is what it feels like to get a Google Ads campaign…

Google Analytics 4 (GA4) is revolutionizing the world of web analytics and marketing. With its advanced features and capabilities, advertisers can now gain a deeper and more comprehensive understanding of their website and app interactions. We provide a solid walkthrough of GA4 here, but in this article, I want to dive deeper into three key…

Are you trying to make sense of your YouTube analytics but feel like you’ve been tossed an advanced calculus textbook with no teacher? If you’ve resorted to throwing spaghetti at the wall just to see what sticks (or purely out of frustration), we can help. To all marketers, content creators, and YouTube stars, bookmark this…

The benefits of chatbots for businesses are well documented. These robot sidekicks do wonders for customer service, sales, and brand loyalty. And they’re just getting started. The size of the chatbot market worldwide is expected to hit a whopping $1.25 billion in 2025. And Gartner predicts that they’re going to be a primary customer service…

In the ever-evolving world of local SEO, staying up to date on the latest strategies, tactics, and best practices is crucial for success. With so many resources available, it can be overwhelming to know where to start. That’s where local SEO podcasts come in – they’re a convenient and accessible way to gain insights, tips,…