Category: Google My Business

Back when I started playing the search engine optimization (SEO) game, keyword stuffing actually worked. Since then, algorithm updates have spared only a few SEO best practices, like URL optimization. Google’s algorithm updates have shaken up the scenery of SEO....

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’ve spent 200 hours interviewing persuasion experts. In this blog, I share the persuasion tactics that actually work. You’ll...

Whether you call it X now or can’t still stop saying “Twitter,” the fact is that there are still billions of people using the social media platform in 2024. And if your brand is on there, too, you’re going to...

Beth Goldowitz, who’s been managing nonprofit organizations for the past 20 years, says that when “managed correctly, grants can keep organizations afloat. They’re stable and predictable, a revenue stream that the organization can count on for the duration of a...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. What keeps you up at night? If one of those things is building an email list, you’re not alone,...

A good social inbox tool is the foundation of an effective social messaging strategy — and a handy tool for keeping followers, customers, and prospects happy. When your audience reaches out to you, your social media inbox tool ensures you...

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Read The Creative to learn how to grow your platform, improve your content, and stay ahead in the ever-shifting creator landscape.  Artificial...

Social media monitoring tools are the best way to find out what people are saying about your brand — and your product, your competitors, your industry, your Super Bowl ad, your customer service wait times, your new mascot… you name...