We all know you can fake a lot of things on Instagram—a vacation, a ring, a brand deal, a personality—so why not fake your follower count? All joking aside, we get why it’s tempting. Maybe you’re starting a branded Instagram account from scratch and you want to make a better first impression. Or maybe you…
20 of the Best Infographic Examples to Inspire Your Next Design
There’s a lot to like about well-designed infographics — whether it’s the beautiful typography, concise messaging, clever layouts, or bold graphics. Not to mention that people retain 65% of information passed along with an image compared to only 10% when they listen to the same piece of information. As the fourth most-used type of content…
7 Traffic-Crushing Google Penalties and How to Prevent Them
Google is serious about its ranking algorithm, updating it constantly to provide users with the best search experiences possible. This also means penalizing pages or sites that violate Google’s Webmaster Guidelines. You can incur a Google penalty by intentionally practicing black hat SEO, inadvertently through improper site maintenance, or simply due to an algorithm update….
Coming Soon to Hootsuite: Composer, Analytics, and Customer Care Updates
We’ve made it through the first half of 2021 and our team’s been working around the clock* to bring you exciting new features. (*Not actually around the clock, we value our employees’ mental health, but they have been working very hard and are pretty pumped to share the results with you.) Read on to find…
What Does it Mean to Use Concatenate in Excel [+ Why It Matters]
Copy and paste shortcuts are handy until you have hundreds of data points to manually combine and reformat. Fortunately, you can use the CONCATENATE Excel function to save time (and curb carpal tunnel) when joining information from cells, rows, or columns. Meaning “to join together” or “to combine,” concatenate is a way to unite the…
7 Things to Know About the NEW Google Ads Creative Studio
It’s crazy to think that Google Ads started over 20 years ago with plain old text ads. We’ve come a long way, with display ads, dynamic ads, YouTube ads, and more. But traditional, static creative for these ad types simply doesn’t cut it anymore. If you want to engage your audience, you need to enhance…
Facebook Messenger: The Complete Guide for Business
Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Every month, businesses exchange more than 20 billion messages with people on Messenger. Messaging is now a preferred way to talk to a business when it comes to customer service. Some 64% of people across age groups say…
Dustin and the Leadkea team
Agency Spotlight Leadkea Dustin and the Leadkea team The Leadkea agency, led by Dustin Minch along with Domenic and Mike D. They simply love SEO and doing the work to see their clients grow. They pride themselves on continually learning and adapting while focusing on best-in-class communication with clients. One way they do this is…