Category: Google

If you watched the 2022 Super Bowl, you might have been one of the millions of people who scanned the QR code featured in the ad from cryptocurrency platform Coinbase.  When scanning the code, you were sent to a page...

A paid media strategy is like any recipe. You have the freedom to customize different ingredients to your liking, but forget one key ingredient and the whole outcome is impacted… In this post, I’m going to cover the six essential...

Instagram is a visual platform — so having great photos is key to a successful Instagram strategy. In other words: quality images result in quality engagement. Thankfully, you don’t need to be a pro photographer to post beautiful content to...

In every traditional rags-to-riches story, there’s a part where the wide-eyed hero gets a reality check: they gaze at their mighty kingdom, overwhelmed by the empire they worked so hard to build. In 2022, the hero is you, and the...

Have you ever messaged a company on Facebook, only to wait so long for a response that by the time they get back to you, you forgot you contacted them in the first place? For brands trying to stand out...

Feeling stuck on what to post on Instagram? Good news: You already have access to a treasure trove of content your audience will love, right in your Instagram Feed. In this post, we’re showing you what, why, and how to...

Can you schedule posts on LinkedIn? Yes! It’s actually pretty simple to do. If you came here for help after unsuccessfully searching for the scheduling option on LinkedIn, we’ve got good news. You’re not the only social media manager who’s...

If we read every piece of content put in front of us each day, we’d get nothing else done. Instead, we skim. This is what makes writing a good headline critical to getting clicks, but also hard to do. That’s...