Category: Google

In the early days of my career as a content marketer, I wish I had access to the meeting agenda examples to have today. Back then, I was managing a team that was fairly new to me, and I hated...

Ok, this has to be one of the most meta projects I’ve worked on: a piece of digital content about digital content — but, hey, it’s an important one. From toddlers to senior citizens, everyone today wields a mobile device....

Many years ago, as a new online business owner, content cadence was tough for me to understand. I didn’t know how many blog posts per week were ideal or the best posting cadence for social media. But today, that’s no...

The LinkedIn algorithm operates a bit differently than most other social platforms’ — it’s specifically designed to prevent content from going viral. Yes, you read that right. The LinkedIn algorithm is designed to fill user’s feeds with only the most relevant...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Many people are surprised to learn that I am an introvert. I don’t get my energy from being around...

The SEO landscape has been a rollercoaster lately, and many marketers and SEO specialists are doing their best to hold on. However, HubSpot's Senior Director of Global Growth, Aja Frost, remains optimistic about the future of SEO as new competitors...

Of all the real or AI-generated rounds so far, this one’s the toughest yet — I challenge you again to spot AI-generated content and select human-made pieces. From text and images to videos and music, I’m throwing examples that will...

When crisis strikes, social media is a key communication channel. But whether it be an in-house emergency or a scandal in your industry, preparing well in advance is necessary to avoid a long-term loss of brand trust. That’s why you...