Pinterest is a powerful channel for content distribution. To get the most out of your Pinterest marketing strategy, you need to track your success using Pinterest analytics. Pinterest metrics like Pin clicks, impressions, and saves pinpoint how your Pins are performing. When you know how to read your data to its full potential, those analytics…
How to Password Protect an Excel File
If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales or expenses, and organize all sorts of data. You may even use Excel to work with private or confidential information. If you have data in a spreadsheet that you don’t want just anyone else to see, you can…
The Ultimate Guide to Google Local Services Ads
Google’s reach may extend across the world but, for some local searches, we need a trusted solution in our own neighborhood (and quickly)! Searchers watching their sinks overflow can’t wait for a plumber from across state lines, and they’re hesitant to call a stranger to help them get into their car when they’re locked outside…
How to Boost Engagement With LinkedIn Carousel Posts and Ads
The algorithm giveth and the algorithm taketh away. Such is the cycle of social media. After launching their native carousel post format in July 2022, LinkedIn recently announced their removal of it less than a year later. Why? Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the…
The 23 Best Graphic Design Portfolios We’ve Ever Seen, & How to Start Your Own
A great graphic design portfolio can’t move mountains, but it can change your life with a new job or opportunity. AI and other factors are impacting graphic design hiring, making your portfolio more important than ever before. While some designers still carry a physical book of printed design examples, most portfolios are graphic designer websites….
The Simple Guide to Creating an HTML Email [+ Free Templates]
When you create an email using a drag-and-drop or module-based tool, you’re actually generating an HTML email. There are two main types of email you can send and receive: plain text emails (these are exactly what they sound like — any email that contains just plain old text with no formatting) and HTML emails, which…
Facebook Hashtags: Free Hashtag Tool + 70 Ideas
If you’re struggling to get eyes on your Facebook content, your posts might be missing a key element: Facebook hashtags. Hashtags are a powerful tool for discovery on many social media platforms, including Instagram and TikTok, but users often overlook the power of Facebook hashtags. No problem – it can be our little secret! If…
7 Best Instagram Planning Apps For Stress-Free Marketing
Mwah ha ha, time to put your evil plan in action. Oops—we mean your Instagram plan, of course. How good or evil it is is entirely up to you and your complicated backstory. In order to conquer/save the world, you’ll need a sidekick: an Instagram planning app. From content ideas to scheduling and auto-publishing your…